INSPIRE ME: GUEST POST - Josh Bolding Vivo Life


Through his own frustration at the lack of good quality products and supplements in the health & fitness industry Josh Bolding decided to make Vivo Life. Vivo Life is a safe market place selling good quality and trusted supplements and health products. Not only that but they've worked together create their own raw, plant based protein powder!  Helped to build, perform and recovery with 25g of natural plant protein, added hemp, Chorella and spirulina, turmeric extract and digestive enzymes. Plus it's only sweetened natural with stevia extract! (I swear it's my dream)

Not only that but Josh contributes to their blog with amazing tips and recipes, runs social media and always has something lovely to say. I love his posts, words and mindset. I couldn't think of anyone better to interview for my inspire me series. His answers are wonderfully detailed and with so much thought, they are something I've loved reading myself! If you read any part of this be sure to read the quote at the bottom, it's such a lovely quote and now one of my favoruites. I'm so excited to work with Josh and team lots more in the future, so keep your eyes peeled. 

So without further I do, over to Josh...

1. What does being 'healthy' mean to you?

Over the years I’ve learnt that the word ‘healthy’ can mean very different things to different people. For some being ‘healthy’ is simply not being sick. For others it’s more of a physical thing, like a specific body fat percentage or how many push ups they can do in a minute.

But for me being healthy is about so much more than all of that. It’s about having a peaceful mind, a heart full of love and a body that you know won’t fail you when the going gets tough. It’s about having amazing relationships, with the people around you but also with yourself. And most of all it’s about living a life without limits or restrictions, to have the freedom to throw out all the ‘rules’ every once in a while, push yourself to the limits and do things you never knew you were capable of.

But looking good naked is nice too.  

2. What inspired you to get into start your business & get into health/fitness?

These are two very different questions but they kind of link together! I’ve been mad about health and fitness ever since I can remember. I’d love to say there was a magic moment where it all ‘clicked’ but there wasn’t, it’s just a passion that’s always been there. I guess it started at a young age because I had my own health problems that I wanted to fix, but after I’d done that it became a natural progression to go on to help others improve their own health and fitness too.

Looking back it was inevitable that my passion would become my career, it was just a case of when and how. I started off as a writer in the health and fitness industry, I moved into private coaching, but I wanted a vehicle to be able to help more people. Also at the same time I had become pretty frustrated with the supplement industry, the lack of transparency and the incredible amount of terrible products on the market. So I decided to do something about it, we set up Vivo Life to create a marketplace for health products that actually work and that people can really trust. No bullshit, no false promises, no feeling short changed when yet another supplement doesn’t work. We worked with top nutritionists and hand-picked the best health products from around the world and brought them all to one place. And then over time we have gone on to create our own, including PERFORM protein powder (and others to follow)!

 3. Do you have any advice for anyone wanting to start in the industry?

Do it for the right reasons. Do it because you’re passionate about it, because you jump out of bed in the morning full of excitement to help others grow and become healthier, happier, stronger. Don’t do it because it’s ‘fashionable’ right now or you think you can make some money doing it. You’ll get found out straight away. But if you love what you do enough, and this goes for anything in life, then just do it. Take off your life jacket and dive in at the deep end. You’ll make it work if you want it enough.

4. What keeps you motivated?

Results. I’m in the results business so nothing motivates me more than seeing someone make positive changes because they’ve used one of our products, read one of our articles, listened to one of our podcasts. Seeing people improve their own lives as a direct result of our hard work – I don’t think that feeling will ever lose it’s magic.

5. What's your favourite meal of all time?

Seriously, I can only pick one!? Umm. Probably my mum’s lentil dahl with jasmine rice, loads of coriander and a bunch of veggies. Or vegan sushi. Followed by the raw doughnuts from Nama Foods, those things are insane.

6. Who inspires you?

I try and get inspired in some way from everyone I meet. I think everyone has a story to tell and everyone has something they can teach you, if you’re willing to take the time to listen. So I try to talk less and listen more.

My dog also inspires me to be a better person because she thinks I’m awesome, even when I’m not. That unconditional belief is pretty cool.

7. What would you describe as the 'perfect' day?

Oooooh. I think every day has the potential to be a perfect day, there is so much opportunity and so many inspiring things around you if you just open your eyes up to see them. But most of us, including myself at times, are too busy to stop and acknowledge it. So I’d say slow down, put your phone away, get outside, listen to people’s stories, move your body, make yourself some amazing food, and today could be your perfect day.

But that’s not really answering your question is it!? So for my perfect day I’d be in Barbados with my closest friends and family. I’d wake up, surf for a couple of hours, come back and eat a huge bowl of tropical fruit. I’d catch up on work and do something creative like writing for a little bit. I’d get a workout in, and then in the afternoon we’d go road tripping around the island. In the evening, we’d all come back to the beach, light a fire, swim in the ocean, watch the sun go down. Man I sound like such a cliché! You asked for it.

8. What 3 foods/ingredients could you not live without?

Only three!? Ok. First would be coconut, it’s probably a really boring answer but I use them every day in the form of coconut oil, coconut water, coconut cream, coconut frosted fudge doughnuts. Maybe the last one is more than one ingredient but I’m claiming it.

Second would be avocados because they’re amazing and I don’t think I’ll ever get bored of them. And third would be sweet potatoes because they’re my favourite carb source, but not the orange ones, the ones with the purple skin and the white centre. Are they called Japanese sweet potatoes or am I making that up? If you haven’t tried them you can thank me later.

9. What things do you like to do to stay active?

A mixture of weight training and calisthenics; I’m probably training 4 – 5 times per week at the moment depending on work commitments. I love watersports, surfing has my heart but I can only get to do it a few times a year due to weather and not living close to a beach with decent waves! So when I can’t surf I wakeboard which is almost as fun. And every now and then I like to set myself a stupid physical challenge to have something to work towards, like last month when we completed the Three Peaks Challenge in 24 hours for Macmillan Cancer Support. I couldn’t walk for a week after that.  

10. What makes you happy?

I believe happiness is a flow state, it shouldn’t be something that comes in bursts or requires a particular person or a thing to bring it out of you. I think you should ride it like a wave, the happiness should always be present at any given moment of your day, if you are at peace with yourself, your work and your relationships then you will always be happy. And then there are things on top of this everyday sense of happiness that really light you up inside, these are the things that are different from person to person. For me that’s being in the ocean, spending time with friends and family, eating amazing food that’s been made with love, music, sunshine, dogs, deep conversations and epic adventures.

11. Lastly, what is your favourite quote?

Easy. It’s by the great Muhammed Ali, and it goes:

"Impossible is just a big word thrown around by small men who find it easier to live in the world they've been given than to explore the power they have to change it. Impossible is not a fact. It's an opinion. Impossible is not a declaration. It'a a dare. Impossible is potential. Impossible is temporary. Impossible is nothing.

And I saw one the other day that basically said the same thing, it said how a bumble bee should not be able to fly because it does not have an aerodynamic structure, it has a huge bloated body, a big fat head and tiny wings. But the bumble bee doesn’t understand the laws of aerodynamics so he just goes on flying.

So in many ways ‘impossible’ is something we have created in our minds, it’s not a physical or touchable thing, it’s a self-limiting belief telling us we’re not good enough, we’re not smart enough, we’re not tough enough. But it’s all an illusion.

So yeah, if you tell yourself it’s impossible, then it will be. If you leave your ego at the door and just go for it, then who knows what will happen?

If you want to take a look at Vivo Life's products, protein, recipes and blog you can find them: 


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